Established in 2019 by the visionary designer and aesthete Tremaine Emory, every Denim Tears collection narrates a unique tale, embodying what the founder refers to as the African Diaspora. Through significant partnerships with renowned brands such as Ugg, Stüssy, Champion, Converse, ASICS, and Dior, Denim Tears serves as a canvas for Emory’s African American perspective. The brand’s distinctive take on heritage and design has secured its inclusion in the permanent collection of The Met Costume Institute in New York.